Vancouver, British Columbia (FSCwire) - Harbour Star Capital Inc. (dba) EastWest Bioscience (the “Company” or “EastWest”) (TSX.V: EAST) is announcing the Company’s release of its premium pet brandline Natural Pet Science, a unique line of health-conscious pet treats infused with hemp and other innovative ingredients such as Canadian-farmed high-quality, very high-protein crickets. The initial product launch features two of the Vancouver-based brand’s innovative pet treats: Slim’Dog, with a weight control formula for dogs, and Calm’Cat, with a calming formula for cats. Both pet treat formulas bolster a rich supply of protein and Omega-6 and Omega-3 fatty acids tailored specifically for dogs and cats. The forward-thinking brand aims to provide consumers with healthy and sustainably produced pet product options.

The new EastWest brand products also received acclaim from the press for its uniquely healthy and sustainable pet treats. The Company’s Slim’Dog and Calm’Cat products were featured in the popular “Fave Finds” section by trusted pet publications Modern Dog and Modern Cat magazines; given the coveted “stamp of approval” from Animal Wellness Magazine, the leading pet magazine in North America; and mentioned in a newsletter feature by award-winning cat blog The Purrington Post. In addition to its premiere Slim’Dog and Calm’Cat products, Natural Pet Science, under the Canadian health group EastWest, is working hard to release more hemp-based pet treat formulas boasting equally innovative, healthy recipes in the near future.

“We realized early in market development there were significant gaps in the market for unique all-natural, plant-based food and treat options for pets,” explains Rodney Gelineau, co-founder and CEO of the brand’s holding company EastWest BioScience. “We discovered hemp and cricket ingredients could hold a really unique spot in the market for us. First, both hemp and crickets provide remarkable health and nutritional profiles and secondly, they both represent exceptionally sustainable farming practices. We are simultaneously producing pet products that are healthy for the pets and for the environment, something we believe today’s consumer markets are demanding.”

“For instance,” says Gelineau, “a comparative analysis of cricket flour vs. steak, conducted by Maxxim Analytics, showed that cricket flour is gluten free, has 2x more protein - 60% by volume; has 6x more Vitamin B12; and boosts an ideal Omega 6 and Omega 3 ratio of 3:1 vs. steak’s ratio of 18:1.”

Since the brand’s beta-launch in July, Natural Pet Science has secured an agreement with Purity Life, the leading natural health product distributor in Canada, for nationwide distribution across Canada.

ABOUT NATURAL PET SCIENCE

Natural Pet Science is a hemp-based pet brand producing, manufacturing and distributing premium health products for cats and dogs. The brand continues to innovate and produce high-quality hemp-based alternatives to support the preventive care of pets. For more information on Natural Pet Science, please visit www.naturalpetscience.com.

About Harbour Star Capital Inc. (dba) EastWest BioScience Group

EastWest Bioscience is a seed-to-sale organization that offers world class manufacturing and premium hemp-based consumer goods. Since it was founded in 2016, EastWest continues to grow as a high-quality producer, manufacturer and distributor of multiple lines of premium hemp products. EastWest is strategically positioned in mainstream consumer markets with wholistic natural products and has developed distribution channels into mainstream stores and markets in Canada. The Company has a Health Canada licensed, GMP (Good Manufacturing Practices) certified manufacturing facility and produces premium brands offering natural products for a preventive care lifestyle. EastWest consumer product lines are divided into four distinct brands: 1) Natural Advancement – natural biopharmaceutical health supplements; 2) Earth’s Menu – all-natural hemp superfoods; 3) Natural Pet Science – pet food and pet supplements; and 4) Chanvre Hemp – all-natural health and beauty products. The organization will continue to focus on ongoing development of innovative, hemp-based consumer products through advanced science with clean, natural ingredients to complement its current product offerings.
 

ON BEHALF OF THE BOARD OF DIRECTORS

HARBOUR STAR CAPITAL INC. dba EASTWEST BIOSCIENCE GROUP

“Rodney Gelineau”

Co-Founder, Chief Executive Officer and Director

For further information, please visit www.eastwestscience.com or contact EastWest at 1-800-409-1930 or [email protected].

Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

Forward Looking Statement Caution

This news release contains “forward-looking information” within the meaning of applicable securities laws relating to the development of EastWest’s business, products and future plans. In this news release, words such as “may”, “would”, “could”, “will”, “likely”, “believe”, “expect”, “anticipate”, “intend”, “plan”, “estimate” and similar words and the negative form thereof are used to identify forward-looking information. Forward-looking information should not be read as guarantees of future performance or results, and will not necessarily be accurate indications of whether, or the times at or by which, such future performance will be achieved.  Forward-looking information is based on information available at the time and/or the Company management’s good faith belief with respect to future events and is subject to known or unknown risks, uncertainties, assumptions and other unpredictable factors, many of which are beyond the Company’s control. Readers are cautioned to not place undue reliance on forward-looking information. Actual results and developments may differ materially from those contemplated by these statements depending on, among other things, the risks associated with EastWest’s business as disclosed in the Company’s most recently filed MD&A. The statements in this news release are made as of the date of this release.

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