Sector: Consumer Cyclicals | Industry: Advertising & Marketing |
See Regulatory Filings on SEC |
Company Contact | |
Address: | 300 Vesey Street, 9Th Floor NEW YORK NY 10282 |
Tel: | N/A |
Website: | https://www.fluentco.com |
IR: | See website |
Key People | ||
Ryan Schulke Chairman of the Board, Chief Strategy Officer | Donald Huntley Patrick Chief Executive Officer | Ryan Macnab Perfit Interim Chief Financial Officer |
Business Overview |
Fluent, Inc. is engaged in performance marketing, delivering customer acquisition solutions through its digital media portfolio, global commerce partnerships, and proprietary data and tech. The Company offers brands to consumers through outcome-based programs across untapped channels, including its post-transaction ad solution and reward discovery platform. The Company delivers data and performance-based customer acquisition services for over 500 consumer brands, direct marketers, and agencies across a range of industries, including media & entertainment, financial products & services, health & life sciences, retail & consumer, and staffing & recruitment. It operates a call center performance marketplace that provides live-call-based performance campaigns to help clients increase engagement. Through AdParlor, LLC (AdParlor), it conducts its non-core business which offers clients various social media strategies through the planning and buying of media on different platforms. |
Financial Overview |
For the fiscal year ended 31 December 2023, Fluent Inc revenues decreased 17% to $298.4M. Net loss decreased 49% to $63.2M. Revenues reflect Fluent segment decrease of 18% to $289.1M, All Other segment decrease of 10% to $9.3M, United States segment decrease of 19% to $184.8M, International segment decrease of 14% to $113.6M. Lower net loss reflects Sales and marketing expenses - Balancing decrease of 52% to $14.2M (expense). |
Employees: | 274 as of Dec 31, 2023 |
Reporting Currency: | U.S. Dollars |
Enterprise value: | $49.08M as of Dec 31, 2023 |
Annual revenue (TTM): | $298.40M as of Dec 31, 2023 |
EBITDA (TTM): | $3.04M as of Dec 31, 2023 |
Net annual income (TTM): | -$63.22M as of Dec 31, 2023 |
Free cash flow (TTM): | $2.28M as of Dec 31, 2023 |
Net Debt Last Fiscal Year: | $14.68M as of Dec 31, 2023 |
Shares outstanding: | 13,595,311 as of Apr 12, 2024 |
TTM: Trailing Twelve Months EBITDA: Earnings Before Interest, Taxes, Depreciation, & Amortization |