comScore Inc (OQ:SCOR)

Business Focus: Advertising & Marketing

Apr 22, 2024 08:00 am ET
Gabelli Funds to Host 16th Annual Media & Entertainment Symposium Thursday, June 6, 2024
Gabelli Funds will host its 16th Annual Media & Entertainment Symposium at the Harvard Club in New York City on Thursday, June 6, 2024. The symposium will feature discussions with leading companies and organizations across the media ecosystem, with...
Apr 22, 2024 07:00 am ET
Comscore to Announce First Quarter 2024 Financial Results
Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media, today announced that it plans to hold a conference call to discuss its financial results for the first quarter ended March 31, 2024 on Tuesday, May 7th...
Apr 03, 2024 08:11 am ET
U.S. Joint Industry Committee Awards Certification to Comscore for National Currency
Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today welcomed the announcement from the U.S. Joint Industry Committee (JIC) granting it National Currency Certification as a...
Mar 20, 2024 08:00 am ET
Comscore Achieves Accreditation by the Media Rating Council (MRC) for National and Local TV Household-Level Measurement
Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced it has been granted accreditation by the Media Rating Council (MRC) for the Total Household Rating and Average Audience estimates in both its national and local TV Time Based Grid reports.
Mar 12, 2024 09:00 am ET
Epsilon Partners with Comscore’s Proximic for Global Contextual Data
Proximic by Comscore, a division of Comscore Inc. (NASDAQ:SCOR) and a leading provider of audience and content targeting solutions for programmatic activation, and Epsilon, a global advertising and marketing technology company, today announced a...
Mar 06, 2024 04:00 pm ET
Comscore Reports Fourth Quarter and Full Year 2023 Results
Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today reported financial results for the fourth quarter and full year ended December 31, 2023. FY 2023 Financial Highlights Revenue...
Mar 01, 2024 08:30 am ET
Comscore and TEGNA Sign Multi-Year Agreement for Local Linear and Cross-Platform Audience Measurement
Comscore, Inc. (NASDAQ: SCOR) and TEGNA Inc. (NYSE: TGNA) today announced they have reached a comprehensive multi-year agreement on cross-platform audience measurement. Under the terms of the agreement, Comscore will extend its relationship with...
Feb 23, 2024 08:00 am ET
Comscore to Announce Fourth Quarter 2023 Financial Results
Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media, today announced that it plans to hold a conference call to discuss its financial results for the fourth quarter ended December 31, 2023 on Wednesday,...
Feb 22, 2024 08:00 am ET
Comscore Transforms Local and National Ad Campaigns with Pioneering Cross-Platform Audience Measurement
In a groundbreaking advancement for the advertising industry, Comscore (NASDAQ: SCOR), a global leader in planning, transacting, and evaluating media across platforms, today unveiled a significant update to its Comscore Campaign Ratings (CCR). This...
Feb 06, 2024 11:54 am ET
With Elections Approaching, New TargetSmart-Comscore Partnership Empowers Progressive Advertisers
WASHINGTON, Feb. 6, 2024 /PRNewswire/ -- As the 2024 elections approach, TargetSmart and Comscore, Inc (NASDAQ: SCOR) are launching a new integration to give TargetSmart's progressive clients access to Comscore's granular media planning and evaluation data. This partnership builds on work between the two companies that started in 2020 and offers the prospect of enabling thousands of campaigns, causes and nonprofits to more effectively reach their target audiences, wherever they are, and however they get their information.
Jan 31, 2024 09:30 am ET
Comscore announces new US patent for livestream contextual intelligence technology
Proximic by Comscore, a division of Comscore Inc. (NASDAQ: SCOR) and a leading provider of audience and content targeting solutions for advertising activation, has announced a new US patent for its livestream contextual intelligence technology....
Jan 23, 2024 09:00 am ET
Comscore and Nexstar Reach Multi-Year Agreement for Linear and Cross-Platform Audience Measurement
Comscore, Inc. (NASDAQ: SCOR) today announced that it has reached a comprehensive multi-year agreement with Nexstar Media Group, Inc. (NASDAQ: NXST) (“Nexstar”) on cross-platform audience measurement. Under the terms of the agreement, Comscore will...
Jan 16, 2024 09:00 am ET
Proximic by Comscore Releases Findings from 2024 State of Programmatic Report
Today, Proximic by Comscore, Comscore, Inc.’s (NASDAQ: SCOR) programmatic targeting division and a leading provider of audience and targeting solutions for programmatic activation, released its second annual State of Programmatic Report for 2024....
Dec 29, 2023 03:00 pm ET
Dec 18, 2023 07:00 am ET
Comscore Moves Ahead with Reverse Stock Split
As indicated in Comscore's October shareholder letter, a reverse split is needed to comply with Nasdaq listing requirements
Nov 30, 2023 07:00 am ET
THE FUTURE OF SEARCH: QUANTIFYING GROWTH IN GENERATIVE AI QUERIES WITH COMSCORE MEASUREMENT
RESTON, Va., Nov. 30, 2023 /PRNewswire/ -- Comscore, a global, trusted partner for planning, transacting, and evaluating media today released the first results of its new search market collection and reporting of generative AI queries.
Nov 07, 2023 07:00 am ET
Nov 06, 2023 03:10 pm ET
Comscore Reports Third Quarter 2023 Results
RESTON, Va., Nov. 6, 2023 /PRNewswire/ -- Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today reported financial results for the quarter ended September 30, 2023.
Oct 31, 2023 09:00 am ET
Cadent Adds Proximic by Comscore to Cadent Aperture Platform for Enhanced ID-Based Audience Targeting
Partnership to enable syndicated and custom audience targeting across linear TV and CTV
Oct 26, 2023 08:00 am ET
COMSCORE ADDS SOCIAL INCREMENTAL AUDIENCES TO ITS FLAGSHIP DIGITAL MEASUREMENT TOOL, FURTHER EXPANDING ITS CROSS-PLATFORM CAPABILITIES
Enables publishers to account for their deduplicated audience footprint across desktop, mobile and social
Oct 25, 2023 08:00 am ET
COMSCORE TO ANNOUNCE THIRD QUARTER 2023 FINANCIAL RESULTS
RESTON, Va., Oct. 25, 2023 /PRNewswire/ -- Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media, today announced that it plans to hold a conference call to discuss its financial results for the third quarter ended September 30, 2023 on Monday, November 6th at 5:00 p.m. ET.
Oct 24, 2023 09:00 am ET
Comscore Launches AI-Powered Political Audience Targeting Solutions Ahead of 2024 Election Season, Initially Exclusive to Media Buyers on The Trade Desk
New First-to-Market Political Ad Exposure Segments Empower Political Marketers to Reach Custom Audiences with Local Level Precision
Sep 26, 2023 09:00 am ET
Proximic by Comscore Unveils Suite of New AI-Powered Contextual Solutions for Enhanced, Privacy-Centric Programmatic Advertising
Advertisers can Target Audiences by Demographic,TV Shows Viewership and more without Use of Cookies
Sep 12, 2023 08:00 am ET
COMSCORE SCORES EXPANDED PARTNERSHIP WITH THE GREEN BAY PACKERS FOR LOCAL, DIGITAL AND SOCIAL MEASUREMENT
RESTON, Va., Sept. 12, 2023 /PRNewswire/ -- As the NFL kicks-off its 2023-2024 season, Comscore, a global trusted partner for planning, transacting, and evaluating media, today announced the continuation of its successful media measurement collaboration with the Green Bay Packers, one of the nation's oldest professional sports teams.
Jul 21, 2023 07:00 am ET
COMSCORE TO ANNOUNCE SECOND QUARTER 2023 FINANCIAL RESULTS
RESTON, Va., July 21, 2023 /PRNewswire/ -- Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media, today announced that it plans to hold a conference call on Tuesday, August 8th at 5:00 p.m. ET to discuss its financial results for the second quarter ended June 30, 2023.
Jun 13, 2023 09:00 am ET
Proximic by Comscore Announces 5,000 Advertiser Milestone for ID-free Predictive Audience Solution
New Partnerships with Adobe, Publica and Teads Enable Future-Proofed Targeting Across CTV and Digital 
Jun 07, 2023 07:00 am ET
Gabelli Funds to Host 15th Annual Media & Entertainment Symposium Thursday, June 8, 2023
Gabelli Funds will host its 15th Annual Media & Entertainment Symposium at the Harvard Club in New York City on Thursday, June 8, 2023. The symposium will feature discussions with leading companies and organizations across the media ecosystem, with...
May 24, 2023 07:00 am ET
Gabelli Funds to Host 15th Annual Media & Entertainment Symposium Thursday, June 8, 2023
Gabelli Funds will host its 15th Annual Media & Entertainment Symposium at the Harvard Club in New York City on Thursday, June 8, 2023. The symposium will feature discussions with leading companies and organizations across the media ecosystem, with...
May 18, 2023 10:00 am ET
COMSCORE SELECTED AS PREFERRED PARTNER FOR NBCUNIVERSAL'S LOCAL ADVERTISING CURRENCY
Measurement leader to power guaranteed NBCU local ad buys in historic industry first
May 16, 2023 07:00 am ET
COMSCORE'S LOCAL MARKET MEASUREMENT SELECTED BY WBNX-TV AS ITS TELEVISION CURRENCY IN THE CLEVELAND MARKET
Local TV measurement leader continues growth with the signing of independent television station WBNX, owned by Winston Broadcasting Network
May 16, 2023 07:00 am ET
Gabelli Funds to Host 15th Annual Media & Entertainment Symposium Thursday, June 8, 2023
Gabelli Funds will host its 15th Annual Media & Entertainment Symposium at the Harvard Club in New York City on Thursday, June 8, 2023. The symposium will feature discussions with leading companies and organizations across the media ecosystem, with...
May 09, 2023 04:15 pm ET
Comscore Reports First Quarter 2023 Results
RESTON, Va., May 9, 2023 /PRNewswire/ -- Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today reported financial results for the quarter ended March 31, 2023.
May 04, 2023 09:00 am ET
IPG MEDIABRANDS' INVESTMENT & INTELLIGENCE ARM TO LEVERAGE COMSCORE'S LOCAL TV DATA AS PARTNERSHIP EXPANDS
RESTON, Va., May 4, 2023 /PRNewswire/ -- Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting, and evaluating media, today announced an expanded partnership with MAGNA, the investment and intelligence company of IPG Mediabrands, in which the media buying organization will begin leveraging Comscore's local television ratings data to inform TV buys across the organization.
Apr 25, 2023 07:00 am ET
Comscore to Announce First Quarter 2023 Financial Results
RESTON, Va., April 25, 2023 /PRNewswire/ -- Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media, today announced that it plans to hold a conference call on Tuesday, May 9th at 5:00 p.m. ET to discuss its financial results for the first quarter ended March 31, 2023. 
Mar 28, 2023 09:00 am ET
Comscore Expands 48-hour Television Reporting for All National Networks and All Local Stations in All 210 Markets
For the first time all 210 U.S. local markets have the reporting speed once only available to top markets
Mar 23, 2023 07:00 am ET
PubMatic Partners with Proximic by Comscore, Giving Media Buyers Scalable, ID-less Targeting Solutions
NEW YORK, March 23, 2023 /PRNewswire/ -- PubMatic (NASDAQ: PUBM), an independent technology company delivering digital advertising's supply chain of the future, and Proximic by Comscore, a division of Comscore (NASDAQ: SCOR) and leading provider of addressable programmatic targeting, today announced the integration of Proximic by Comscore's Predictive Audiences and Content Targeting solutions into the PubMatic platform.
Feb 27, 2023 10:42 am ET
Comscore Extends Measurement Partnership with "Game Time with Boomer Esiason"
Sports Legend Boomer Esiason, JOY-CPW, Inc. production team renew three-year deal for cutting-edge local TV measurement spanning all 210 U.S. markets
Feb 17, 2023 07:00 am ET
Comscore to Announce Fourth Quarter and Full Year 2022 Financial Results
RESTON, Va., Feb. 17, 2023 /PRNewswire/ -- Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media, today announced that it plans to hold a conference call on Tuesday, February 28th at 5:00 p.m. ET to discuss its financial results for the fourth quarter and full year ended December 31, 2022. 
Jan 30, 2023 10:26 am ET
Internet Records Historic $1 Trillion Consumer Milestone
Comscore, a leader in global media measurement, today announced that the internet recorded the largest year of digital commerce in its history in 2022, exceeding $1 trillion in online retail consumer spend for the first time in the U.S. This reflects a 21% increase in spend year-over-year (YoY).
Jan 23, 2023 10:30 am ET
Publishers Clearing House Records Significant Quarter-Over-Quarter User Growth on Comscore
Publishers Clearing House (PCH), a leading digital entertainment and commerce destination for millions of US consumers, today announced that the company recorded a traffic lift of 13.6% from Q3 2022 to Q4 2022, reaching an audience of 15,683,000...
Jan 03, 2023 12:18 pm ET
Comscore to Present at the Needham Annual Growth Conference
Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media, today announced that its executive leadership will participate in the 25th Annual Needham Growth Conference.
Dec 21, 2022 01:00 pm ET
KAZT Phoenix Selects Comscore for Local TV Measurement Currency
AZTV7 (KAZT-TV), the only locally owned and operated broadcast station in the Phoenix market, and its family of channels, today announced that it has signed an agreement with Comscore, Inc. (Nasdaq: SCOR) – a trusted partner for planning, transacting, and evaluating media – to use Comscore’s local TV currency as the primary source to sell and post advertising buys. With Comscore’s database of 340,000+ homes in the Phoenix market, KAZT can now offer greater stability in its measurement and granular reporting down to the quarter hour, as well as greater accuracy and delivery to KAZT’s advertiser
Dec 13, 2022 05:00 am ET
Comscore Releases Rankings for Digital and General News in Social Media for the UK
Comscore, Inc. (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media, today released the top properties by audience size and engagement (average minutes per user), and General News social engagement (cross-platform actions) in the UK.
Nov 09, 2022 02:00 pm ET
Simulmedia Partners With Comscore to Further Enable Entertainment Marketers to Reach Target Viewers Across Linear TV & Streaming
Between now and the end of the year, hundreds of new and returning TV series, along with a myriad of original films, live events and specials, will premiere across more channels and platforms than ever before available. These new programs will span broadcast, cable, satellite and AVOD, SVOD and FAST streaming services. As a result, entertainment marketers face unprecedented hurdles in finding the right viewers across this fragmented landscape to drive to their programming.
Nov 08, 2022 04:05 pm ET
Comscore Reports Third Quarter 2022 Results
Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today reported financial results for the quarter ended September 30, 2022.
Oct 24, 2022 07:00 am ET
Comscore to Announce Third Quarter 2022 Financial Results
Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media, today announced that it plans to hold a conference call on Tuesday, November 8th at 5:00 p.m. ET to discuss its financial results for the third quarter ended September 30, 2022.
Sep 22, 2022 08:00 am ET
Dentsu and Comscore Partner to Transact on Advanced Audiences in Local TV
Comscore, Inc. (Nasdaq: SCOR), today announced a partnership with dentsu enabling the agency network to shift local TV buying to a Comscore-based currency, which supports transactions on advanced audiences in all 210 local markets.
Sep 12, 2022 02:11 pm ET
Fox Television Stations and Comscore Partner to Transact on Advanced Audiences in Local TV
Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting, and evaluating media, today announced a partnership with FOX Television Stations (FTS) that will see the local TV broadcaster leverage a Comscore-based currency to support transactions on advanced audiences across its entire owned and operated footprint.
Aug 23, 2022 05:30 pm ET
Comscore Announces Leadership Appointments
Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced several leadership appointments.
Aug 09, 2022 04:05 pm ET
Comscore Reports Second Quarter 2022 Results
Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today reported financial results for the quarter ended June 30, 2022.
Jul 25, 2022 02:08 pm ET
Comscore to Announce Second Quarter 2022 Financial Results
Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media, today announced that it plans to hold a conference call on Tuesday, August 9th at 5:00 p.m. ET to discuss its financial results for the second quarter ended June 30, 2022.
Jul 06, 2022 07:00 am ET
Comscore Announces CEO Appointment
Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, announced today that Jon Carpenter, who has served as the company’s chief financial officer since November 2021, has been appointed by Comscore’s board of directors as chief executive officer, effective today. This announcement caps off a full search of external and internal candidates initiated earlier this year when current CEO and executive vice chairman Bill Livek announced his planned retirement. Comscore also announced that Dr. Nana Banerjee, who has served as a director on C
Jun 29, 2022 10:33 am ET
Comscore Named As A Best Place To Work In Media And Entertainment Industry By LinkedIn
Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting, and evaluating media, today announced that LinkedIn has named it as a top 25 place to work in the Media and Entertainment Industry.
Jun 23, 2022 07:00 am ET
Horizon Media to Test Comscore Local TV Measurement Data as New Form of Currency
Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting, and evaluating media, today announced that Horizon Media is testing Comscore’s local TV measurement solution as a new form of currency for 2023 planning and buying.
Jun 06, 2022 09:00 am ET
Comscore Adds CTV Measurement to Video Metrix® Multi-Platform in Five Key Markets in Europe
Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced the addition of CTV measurement to its Video Metrix® Multi-Platform product, including YouTube traffic sharing measurement, for Spain and the UK. The
May 17, 2022 08:00 am ET
OOH DELIVERS EXCEPTIONAL VALUE COMPARED TO OTHER AD MEDIUMS, ACCORDING TO OAAA-COMSCORE OOH AND ONLINE ACTIVATION SURVEY
WASHINGTON, May 17, 2022 /PRNewswire/ -- The Out of Home Advertising Association of America (OAAA), the trade group representing the entire Out of Home (OOH) advertising industry, today released a survey in partnership with Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, examining the link between advertising, online activation, and ad spend. The findings show that despite making up only 4.1 percent of total ad spend in 2021, consumers associate OOH with a similar or greater share of action compared to competitive media when
May 10, 2022 04:15 pm ET
Comscore Reports First Quarter 2022 Results
Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today reported financial results for the quarter ended March 31, 2022.
Apr 27, 2022 05:59 pm ET
Comscore to Announce First Quarter 2022 Financial Results
Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media, today announced that it plans to hold a conference call on Tuesday, May 10th at 5:00 p.m. ET to discuss its financial results for the quarter ended March 31, 2022.
Apr 13, 2022 09:30 am ET
Entertainment Industry Veteran Michael Viane Joins Comscore Movies as Head of Global Revenue
Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced the appointment of Michael Viane as Head of Global Revenue for Comscore Movies. Viane will lead Comscore Movie’s sales efforts effective April 18th and report to EVP and Global Managing Director Arturo Guillén.
Apr 12, 2022 11:44 am ET
Comcast’s Effectv Taps Comscore for Local TV Measurement Currency
Comscore, Inc. (Nasdaq: SCOR), a partner for planning, transacting and evaluating media across platforms, and Effect
Apr 07, 2022 03:16 pm ET
Comscore and Tremor International Partner to Deliver Expanded Programmatic CTV Audience Engagement
Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced an agreement with Tremor International Ltd. (AIM/NASDAQ: TRMR), a global leader in video and Connected TV (“CTV”)...
Mar 08, 2022 06:00 am ET
WideOrbit and Comscore Expand Partnership to Power Next Generation Automated TV Buying and Selling at Scale
RESTON, Va., March 8, 2022 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, and WideOrbit, the market leader in broadcast TV and radio inventory and revenue workflow management, today announced the expansion of their longstanding partnership to create the next generation of automated linear TV buying and selling. Continuing a tradition of innovation, WideOrbit is excited to introduce Comscore TV information to power automated TV transactions and audience targeting across markets and demographics.
Feb 28, 2022 03:56 pm ET
Comscore CEO Bill Livek Announces Intention to Retire and Transition to Non-Executive Vice Chairman Role After a Successor is Identified
RESTON, Va., Feb. 28, 2022 /PRNewswire/ -- Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, announced today that following an extraordinary career over four decades in media measurement, Chief Executive Officer and Executive Vice Chairman Bill Livek has announced his intention to retire as CEO and transition to non-executive Vice Chairman after his successor as CEO is named. Mr. Livek plans to serve as the non-executive Vice Chairman of Comscore's Board through the completion of his Board term in mid-2024.
Feb 28, 2022 03:05 pm ET
Comscore Reports Fourth Quarter 2021 Results
RESTON, Va., Feb. 28, 2022 /PRNewswire/ -- Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today reported financial results for the fourth quarter and full year ended December 31, 2021.
Feb 14, 2022 03:05 pm ET
Comscore to Announce Fourth Quarter and Full Year 2021 Financial Results
RESTON, Va., Feb. 14, 2022 /PRNewswire/ -- Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media, today announced that it plans to hold a conference call on Monday, February 28th at 5:00 p.m. ET to discuss its financial results for the fourth quarter and full year ended December 31, 2021.
Jan 27, 2022 07:00 am ET
Comscore Announces Renewal and Expansion of Gray Television Partnership
RESTON, Va., Jan. 27, 2022 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced a renewed and expanded agreement to provide Gray Television, a leading local television broadcaster, with the full suite of Comscore's local market currency tools, including Comscore's Advanced Automotive Demographics segments.
Jan 18, 2022 08:45 am ET
Entravision Kicks Off 2022 with Addition of Comscore's Census-Based Local Audience Measurement for Palm Springs Market
RESTON, Va., Jan. 18, 2022 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, and Entravision Communications Corporation (NYSE: EVC), a leading global media and marketing technology company, today jointly announced a new agreement for local audience measurement. Under the terms of the agreement, Entravision will use Comscore's next-generation linear audience measurement service as its local audience currency in the Palm Springs, CA market.
Jan 13, 2022 07:05 am ET
Comscore and L2, Inc. Launch First of Its Kind Cookie-free Audiences Based on Voter Insights
RESTON, Va., Jan. 13, 2022 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, and L2, Inc., a leading provider of voter data, today announced the launch of innovative cookie-free audiences based on behavioral political data for ad targeting across digital, mobile, and CTV ad inventory. The partnership will deliver cookie-free voter profile audiences tailored for privacy-safe political targeting available in all leading DSPs.
Jan 05, 2022 07:45 am ET
Comscore Everywhere Launches as a New Standard for Single-Source Cross-Platform Measurement
RESTON, Va., Jan. 5, 2022 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, is excited to introduce 'Comscore Everywhere™,' a true single-source unified cross-platform measurement solution. Comscore Everywhere™ will provide a comprehensive, consistent, and deduplicated view of media consumption and audience intelligence—across media and screens—to accurately capture the realities of the modern media consumption.
Jan 03, 2022 07:00 am ET
Comscore to Present at the Needham Annual Growth Conference
RESTON, Va., Jan. 3, 2022 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media, today announced that its executive leadership will participate in the 24th Annual Virtual Needham Growth Conference.
Dec 17, 2021 07:00 am ET
Comscore Announces Acquisition of Leading Social Media & Technology Provider Shareablee
RESTON, Va., Dec. 17, 2021 /PRNewswire/ -- Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced that it has acquired Shareablee, an industry-leading marketing analytics and measurement company in the social media space. With the acquisition, which closed on December 16, 2021, Comscore plans to expand its Media Metrix® and Video Metrix® currencies to include Shareablee's social media engagement and video insights, which will bridge the industry gap of traditional digital and social measurement services that exists today.
Dec 07, 2021 02:00 pm ET
Comscore Chief Revenue Officer Carol Hinnant Honored in Cablefax Magazine's Most Powerful Women Issue
RESTON, Va., Dec. 7, 2021 /PRNewswire/ -- Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, is proud to share that Chief Revenue Officer Carol Hinnant has been included in the 2021 edition of Cablefax Magazine's Most Powerful Women.
Dec 06, 2021 08:05 am ET
Veteran Movie Product & Technology Leader Janice O'Bryan to Lead Domestic Operations for Comscore Movies
RESTON, Va., Dec. 6, 2021 /PRNewswire/ -- Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, is excited to announce that longtime Comscore product technology and customer service executive Janice O'Bryan is being elevated to Senior Vice President and Managing Director, Domestic for Comscore Movies. In this expanded leadership role, O'Bryan will guide Comscore Movies' domestic operations & strategy into the future.
Dec 02, 2021 06:00 am ET
Comscore and IHS Markit Partner to Produce Cookie-free Audience Segments that Outperform Cookie-based Behavioral Audiences
RESTON, Va., Dec. 2, 2021 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, is excited to announce that in partnership with IHS Markit, a world leader in critical information, analytics and solutions, it has released programmatic cookie-free audience targets for in-market auto shoppers that outperform their competitors' cookie-based automotive behavioral segments. In a recent evaluation, H&L Partners, a leading independent agency, implemented segments within Comscore Predictive Audiences solution for a major auto m
Dec 01, 2021 04:15 pm ET
Comscore Reports Employment Inducement Grant under Nasdaq Listing Rules
RESTON, Va., Dec. 1, 2021 /PRNewswire/ -- Today, as required by Nasdaq Listing Rule 5635(c)(4), Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, reported an employment inducement grant made to Jon Carpenter, who joined the company as Chief Financial Officer on November 29, 2021.
Nov 30, 2021 06:00 am ET
Comscore Elevates Veteran Technology Executive Brian Pugh to Chief Information Officer
RESTON, Va., Nov. 30, 2021 /PRNewswire/ -- Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, is excited to announce that Brian Pugh is taking on the role of Chief Information Officer. Pugh, who joined Comscore in 2007 and has held executive level positions at the company across Data Science, Analytics, and Product Technology, will now be responsible for launching cost effective technology solutions that increase innovation and productivity, for ensuring that Comscore data is secure in a privacy-focused environment, and for ensuring t
Nov 15, 2021 07:00 am ET
Comscore Consumer Intelligence is Now Available in all 210 Local Markets Monthly
RESTON, Va., Nov. 15, 2021 /PRNewswire/ -- Comscore (NASDAQ: SCOR), a trusted partner to more than 3,000 clients across local stations, national networks, station groups, advertising and media agencies, and the entire Movies ecosystem, today announced an expansion of Comscore Consumer Intelligence, powered by Consumer Orbit, to cover all 210 Comscore local markets. The expansion will provide local TV stations, local digital publishers and media buyers everywhere with actionable consumer insight to connect consumer behaviors with local television and digital consumption down to the ZIP code l
Nov 10, 2021 06:00 am ET
Comscore Announces Expansion with American Spirit Media for Local Television Currency Measurement
RESTON, Va., Nov. 10, 2021 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner to more than 3,000 clients across local stations, national networks, station groups, advertising and media agencies, and the entire Movies ecosystem, today announced an expanded partnership agreement with American Spirit Media to renew Comscore's Local currency services across its eight television markets.
Nov 08, 2021 03:05 pm ET
Comscore Reports Third Quarter 2021 Results
RESTON, Va., Nov. 8, 2021 /PRNewswire/ -- Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today reported financial results for the quarter ended September 30, 2021.
Nov 05, 2021 07:00 am ET
Comscore Selected by Univision to Provide Next-Generation Linear Audience Measurement in Three Key Markets
RESTON, Va. and MIAMI, Nov. 5, 2021 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner to more than 3,000 clients across local stations, national networks, station groups, advertising and media agencies, and the entire movies ecosystem, and Univision Communications Inc, the leading Spanish-language media and content company in the United States, today announced an agreement for Univision to leverage Comscore's local audience measurement in three of the Company's newly acquired markets.
Nov 01, 2021 09:00 am ET
Comscore Expands Partnership with Eyeota to Deliver First-Of-Its-Kind Contextual Solution in the Americas and Asia
Eyeota, the leading data partner to global enterprises, today announced it has expanded its existing partnership with Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, to create a...
Oct 28, 2021 07:00 am ET
Comscore Announces Agreement with Vistar Media to Deliver Digital Out-of-Home (DOOH) Programmatic Audience Targeting
RESTON, Va., Oct. 28, 2021 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner to more than 3,000 clients across local stations, national networks, station groups, advertising and media agencies, and the entire Movies ecosystem, today announced an agreement with Vistar Media, the leading global provider of programmatic technology for digital out-of-home (DOOH). Under the agreement, Comscore Activation audiences, spanning demographics, personas and cross-platform media consumption, are now available for the first time for DOOH programmatic targeting through Vistar.
Oct 27, 2021 10:00 am ET
Comscore Launches Predictive Audiences in Canada
Comscore expands cookie-free audience targeting solutions to Canada to assist advertisers, agencies, and publishers
Oct 27, 2021 10:00 am ET
Comscore Launches Predictive Audiences in Canada
Comscore expands cookie-free audience targeting solutions to Canada to assist advertisers, agencies, and publishers
Oct 25, 2021 04:05 pm ET
Comscore Announces Media & Technology Industry Veteran Jon Carpenter as Chief Financial Officer
RESTON, Va., Oct. 25, 2021 /PRNewswire/ -- Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced the appointment of Jon Carpenter as Chief Financial Officer. Carpenter, who will start November 29, 2021, joins Comscore as the company continues to capitalize on the transformational marketplace opportunities and executes on its mission to shape the next generation of advanced audience and advertising measurement.
Oct 19, 2021 07:00 am ET
Trooh Turns to Comscore for DOOH Audience Measurement
RESTON, Va., Oct. 19, 2021 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media, today announced an agreement with Trooh, a leading U.S. place-based media company connecting brands with millions of consumers on their daily journey out-of-home, to deliver reporting from Comscore's digital out-of-home (DOOH) solution. Under the agreement, Trooh will receive reporting for their campus and women's networks that includes digital ad impressions, reach, and frequency with demographics.
Oct 18, 2021 04:05 pm ET
Comscore to Announce Third Quarter 2021 Financial Results
RESTON, Va., Oct. 18, 2021 /PRNewswire/ -- Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media, today announced that it plans to hold a conference call on Monday, November 8th at 5:00 p.m. ET to discuss its financial results for the quarter ended September 30, 2021.
Oct 12, 2021 08:05 am ET
Comscore Becomes First Measurement Provider to Deliver Deduplicated Advertising Campaigns on YouTube and YouTube TV Across All Devices, Including Connected TV with Co-Viewing
RESTON, Va., Oct. 12, 2021 /PRNewswire/ -- Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, is excited to announce it is the first measurement provider to deliver deduplicated audience measurement across YouTube's largest platforms (PC, Mobile, and now Connected TV) and including co-viewers of Connected TV screens. The milestone delivers on the significant expansion of Comscore's partnership with Google announced in August and makes Comscore the first provider to be able to offer advertisers the ability to measure deduplicated reach
Oct 06, 2021 07:00 am ET
JamLoop Selects Comscore's Demographic Audiences to Deliver Accurate, Scalable Targeting for OTT and Connected TV Campaigns
RESTON, Va., Oct. 6, 2021 /PRNewswire/ -- Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced it is partnering with JamLoop, the Connected TV (CTV) demand-side advertising platform that helps brands reach streaming TV audiences watching shows, movies, and live sports content with actionable, real-time transparency. The agreement solidifies Comscore as the leading provider for age and gender audiences across CTV campaigns on the JamLoop platform.
Oct 04, 2021 07:00 am ET
Comscore Signs Exclusive Agreement with Imaginuity for Local TV Measurement
RESTON, Va., Oct. 4, 2021 /PRNewswire/ -- Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced that it has signed a new agreement with integrated marketing agency Imaginuity for local television measurement. Under the terms of the agreement, Imaginuity will be exclusively utilizing Comscore's local market television insights in markets across the U.S. to provide the greatest ROI for their client partners.
Sep 29, 2021 07:00 am ET
Comscore to Present Annual State of Gaming Webinar Showcasing Latest Audience Trends
RESTON, Va., Sept. 29, 2021 /PRNewswire/ -- Comscore (NASDAQ: SCOR), a trusted partner to more than 1,000 local stations, 250 national networks, 50 station groups, and the world's 10 largest advertising and media agencies, is excited to announce its annual State of Gaming Webinar is taking place on October 13, 2021 at 2pm ET. The webinar, featuring Senior Director of Survey Innovation Ian Essling and Vice President for Commercial Paul Wright, will examine the gaming landscape and consumer behaviors and attitudes across desktop, mobile and console gaming.
Sep 22, 2021 08:00 am ET
Comscore Receives Prestigious BEST Award from Association for Talent Development
RESTON, Va., Sept. 22, 2021 /PRNewswire/ -- Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, is proud to announce that it has been named a 2021 winner of the Association for Talent Development's (ATD) BEST Award. Comscore is among 71 organizations from around the globe to receive the award this year. Companies were recognized during a virtual awards recognition celebration at ATD's International Conference & Exposition in Salt Lake City, Utah.
Sep 20, 2021 07:00 am ET
Comscore and Spiketrap Webinar Will Examine How Advertisers Can Reach Gaming Audiences Without Cookies
RESTON, Va., Sept. 20, 2021 /PRNewswire/ -- Online gaming and live streaming platforms are an undeniable cultural phenomenon, and as of the end of 2020, 65 percent of households owned a device on which they played games. That's why Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, is excited to present the "Reach Gaming Audiences Through Predictive Audiences" webinar on September 29, 2021 at 2pm ET.
Sep 15, 2021 08:00 am ET
Comscore Advances New Personification Methodology Development to Deliver State-of-the-Art Co-Viewing Measurement
RESTON, Va., Sept. 15, 2021 /PRNewswire/ -- Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced it has invented the next generation of personification methodology created to bring person-level measurement to its video products. This improved methodology aligns with our long-time strategy to leverage data at scale and is paving the way for continued and expanded reporting on person-level behavior based on Comscore's world-class household-level information. Comscore will be working with its buy-side and sell-side clients
Sep 14, 2021 07:00 am ET
Comscore Receives Prestigious ISO Certifications for Information Security and Privacy Information Management Systems
RESTON, Va., Sept. 14, 2021 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, is proud to share that it has received ISO certifications for its information security and privacy information management systems. The ISO certifications were performed by Schellman & Company, LLC, a leading security and compliance firm.
Sep 08, 2021 07:00 am ET
Comscore Signs New Agreement with Fuse Media for TV Measurement
RESTON, Va., Sept. 8, 2021 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced an agreement to provide Fuse Media, a Latino-owned entertainment company, with Comscore's National TV audience measurement for their linear Fuse channel. Under the multi-year agreement Comscore will provide Fuse with access to Comscore TV, Comscore's next generation audience measurement service.
Sep 01, 2021 07:00 am ET
Comscore Signs New Agreement with Cornerstone Media Group for Local TV Measurement
RESTON, Va., Sept. 1, 2021 /PRNewswire/ -- Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced that it has signed a new agreement with Cornerstone Media Group (CMG), a DRTV industry leader, for local television measurement. Under the terms of the agreement, CMG will be expanding its offering to the local market space and will exclusively use Comscore's local TV ratings currency data across all 210 local media markets.
Aug 25, 2021 12:36 pm ET
Talroo Chooses Comscore for Digital Audience Measurement
RESTON, Va., Aug. 25, 2021 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media, today announced an agreement to provide Talroo, an award-winning job and hiring event advertising platform, with Comscore's industry-leading digital audience measurement. The multi-year agreement includes access to Comscore's Media Metrix® Multi-Platform, which combines consumers' desktop and mobile behavior with advanced audience information to drive relevant advertising opportunities.
Aug 23, 2021 07:00 am ET
The Publisher Desk Turns to Comscore for Digital Audience Measurement
RESTON, Va., Aug. 23, 2021 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media, today announced it has signed an agreement with The Publisher Desk, a fully integrated audience development and content monetization partner for leading publishers, with Comscore's industry-leading digital audience measurement. Under the agreement, The Publisher Desk will begin utilizing Comscore's Media Metrix® Multi-Platform solution, which combines consumers' desktop and mobile behavior with advanced audience information to drive relevant advertising opport
Aug 12, 2021 07:00 am ET
WideOrbit Integrates Comscore's Quick Score Local Market Intelligence into its WO Media Sales Advertising Platform
RESTON, Va., Aug. 12, 2021 /PRNewswire/ -- Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced that it has signed an agreement with WideOrbit, the market leader in broadcast TV and radio inventory and revenue workflow management, to integrate Quick Score™, Comscore's 3-day television ratings delivery system that provides stable and reliable viewership insights to local media for faster, more efficient ad sales, programming, and promotional decisions.
Aug 09, 2021 04:05 pm ET
Comscore Reports Second Quarter 2021 Results
RESTON, Va., Aug. 9, 2021 /PRNewswire/ -- Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today reported financial results for the quarter ended June 30, 2021.
Aug 09, 2021 07:00 am ET
Comscore to Provide Deduplicated Connected TV Measurement for YouTube and YouTube TV
RESTON, Va., Aug. 9, 2021 /PRNewswire/ -- Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced it will be incorporating YouTube and YouTube TV measurement into its signature cross-platform service, Comscore Campaign Ratings. The milestone, which builds on Comscore's partnership with Google to help build the next generation of YouTube measurement without third-party pixels, will enable      Comscore to provide marketers with an unmatched understanding of how audiences are consuming content on YouTube and YouTube TV across
Aug 06, 2021 07:00 am ET
Comscore Announces Expanded Relationship with Fox
RESTON, Va., Aug. 6 2021 /PRNewswire/ -- Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced it has expanded and extended its relationship with Fox Corporation (Nasdaq: FOXA, FOX), which includes Comscore's National TV measurement. The multi-year agreement comes as a result of Comscore's expanded data rights, driving increased measurement stability, as well as continued improvements to its television measurement products.
Aug 05, 2021 07:00 am ET
Comscore and Verisk's Commerce Signals Expand Cookieless Audience Engagement for Advertisers
RESTON, Va., Aug. 5, 2021 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, and Commerce Signals, a Verisk business and a leading provider of omnichannel payment data for marketers, today announced an agreement to begin developing next-generation contextual audiences for ad targeting across digital, mobile, and CTV ad inventory. The collaboration will serve to deliver privacy-safe consumer engagement tailored for the retail industry.
Aug 04, 2021 09:00 am ET
Comscore Inks Agreement with Captivate for DOOH Audience Measurement
RESTON, Va., Aug. 4, 2021 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media, today announced an agreement with Captivate, North America's leading location-based digital video network, to provide reporting from Comscore's fast-growing digital out-of-home (DOOH) solution. The new reporting includes digital ad impressions, reach, and frequency by market and demographic.
Jul 27, 2021 08:30 am ET
Comscore Teams with Experian, InfoSum and LiveRamp to Bring First-Party Data into its Cookieless Audience Targeting Capabilities
RESTON, Va., July 27, 2021 /PRNewswire/ -- With privacy guidelines changing constantly, marketers are getting ahead of the shifting digital identity landscape and seeking solutions that allow them to continue to reach the right audiences without interruption – while also incorporating their own valuable customer information. That's why Comscore, (NASDAQ: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, is excited to announce it will begin incorporating first-party data into its leading cookie-free audience targeting solution, Predictive Audiences.
Jul 26, 2021 04:05 pm ET
Comscore to Announce Second Quarter 2021 Financial Results
RESTON, Va., July 26, 2021 /PRNewswire/ -- Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media, today announced that it plans to hold a conference call on Monday, August 9th at 5:00 p.m. EDT to discuss its financial results for the quarter ended June 30, 2021.
Jul 26, 2021 07:17 am ET
Comscore Brings Innovation to Podcast Advertising, Enabling Brand Safety Protections for Acast Podcast Inventory
RESTON, Va., July 26, 2021 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced an agreement with Acast, one of the most eminent podcast platforms, to provide brand safety targeting solutions for podcast and audio content as Acast's brand safety provider.
Jul 23, 2021 04:10 pm ET
Comscore Announces Executive Departure
RESTON, Va., July 23, 2021 /PRNewswire/ -- Comscore, Inc. (Nasdaq: SCOR) today announced that its Chief Financial Officer, Greg Fink, will be leaving the company to pursue new interests.  Mr. Fink, who joined Comscore in 2017, will depart at the end of August 2021.  Comscore has retained a leading executive search firm to identify a new chief financial officer to join the executive leadership team, and Mr. Fink has agreed to provide support during the search process to ensure an orderly transition.
Jul 21, 2021 07:05 am ET
Comscore Provides Preferred Method for Local Audience Measurement Currency to Spectrum Reach
RESTON, Va., July 21, 2021 /PRNewswire/ -- Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, and Spectrum Reach, the advertising sales business of Charter Communications, Inc. (NASDAQ: CHTR), today announced Spectrum Reach is transitioning to the use of Comscore as its preferred source for local audience measurement currency, beginning in its Southeast region.
Jul 15, 2021 07:00 am ET
GSTV Turns to Comscore for DOOH Audience Measurement
RESTON, Va., July 15, 2021 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media, today announced an agreement with GSTV, a data-driven, national video network delivering targeted audiences at scale across tens of thousands of fuel retailers. Under the agreement, Comscore will report on digital ad impressions, reach, and frequency by market and demo for GSTV's national video network. 
Jul 13, 2021 10:15 am ET
SQAD Integrates Comscore Television Currency into MediaCosts
RESTON, Va., July 13, 2021 /PRNewswire/ -- Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, in partnership with SQAD LLC., today announced an expansion of the MediaCosts platform to integrate Comscore's national and local measurement information into SQAD's ad cost research data.
Jul 07, 2021 09:15 am ET
Comscore Box Office Figures Show Nearly 90% of Movie Theaters Are Now Open Worldwide
RESTON, Va., July 7, 2021 /PRNewswire/ -- The latest box office figures from Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, demonstrate another key milestone for the movies industry, as nearly 90% of movie theater locations are now open globally for the first time since the COVID-19 pandemic began. The near-total reopening of theaters coincides with the launch of summer blockbuster season, fueling optimism for the movies industry as exhibitors focus on providing a safe moviegoing experience.
Jul 07, 2021 08:00 am ET
Fyllo Launches Infused Comscore Audiences
CHICAGO, July 7, 2021 /PRNewswire/ -- Fyllo, the leader in digital marketing and compliance solutions for highly regulated industries, announced today a data partnership with Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms. Fyllo Infused Comscore Audiences combine Fyllo's deterministic, offline cannabis and CBD endemic purchase data with Comscore's demographic and behavioral audience segments. These segments leverage insights from Comscore's massive and modern panels covering digital, mobile, OTT, and TV, giving marketers a new way
Jul 06, 2021 08:30 am ET
Comscore launches Plan Metrix Multi-Platform in India
NEW DELHI, July 6, 2021  /PRNewswire/ -- Comscore, a trusted partner for planning, transacting, and evaluating media across platforms, today announced the introduction of its Plan Metrix Multi-Platform product to the Indian market. This solution combines consumer's desktop and mobile behaviour with detailed information about their lifestyles, interests, attitudes and demographics for a unified digital view.
Jul 01, 2021 07:00 am ET
Comscore Adds Veteran Media Executive Brian McLoughlin to Lead Publicis Domestic Commercial Relationship
RESTON, Va., July 1, 2021 /PRNewswire/ -- Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, is excited to announce it has added Brian McLoughlin to lead Comscore's commercial relationship with Publicis Groupe. McLoughlin brings more than 20 years of business media and sales success across local television stations, networks and advertising agencies.
Jun 30, 2021 07:00 am ET
Comscore Signs Agreement with TheWrap for Digital Audience Measurement
RESTON, Va., June 30, 2021 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media, today announced an agreement to provide TheWrap, the leading digital-first news organization covering the business of entertainment and media via digital, print and live events, with Comscore's industry-leading digital audience measurement. The agreement includes access to Comscore's Media Metrix® Multi-Platform, which combines consumers' desktop and mobile behavior with advanced audience information to drive relevant advertising opportunities.
Jun 29, 2021 07:00 am ET
Comscore and Retargetly Partner to Extend Cookieless Targeting Solution in Latin America
RESTON, Va., June 29, 2021 /PRNewswire/ -- Comscore (NASDAQ: SCOR), a trusted partner for media planning, transaction and evaluation across platforms, is excited to announce it has partnered with Retargetly, the leading data intelligence platform in Latin America, to deliver the first cookieless targeting solution specifically tailored for the Latin America region.
Jun 24, 2021 10:00 am ET
Comscore Announces Spectacular Box Office Recovery in France
RESTON, Va., June 24, 2021 /PRNewswire/ -- Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced very positive news for theatrical exhibition in France, with our exclusive data demonstrating how the recovery of the movie theater business is taking shape in the international arena.
Jun 23, 2021 07:00 am ET
Comscore Publishes New Research Examining Future of App Measurement and How Publishers and Advertisers Can Navigate Rapidly-Evolving Privacy Standards
RESTON, Va., June 23, 2021 /PRNewswire/ -- The past several years have seen significant evolution in both the web browser environment and the ecosystem of regulations, laws, and consumer awareness about privacy. That's why Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, is excited to publish its latest whitepaper exploring the future of app measurement and app tracking transparency.
Jun 16, 2021 07:00 am ET
Comscore and Viant Partner to Expand Cookie-Free Predictive Audiences Access
RESTON, Va., June 16, 2021 /PRNewswire/ -- Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced a new partnership agreement with Viant Technology Inc. (NASDAQ: DSP), a leading people-based advertising software company, on the successful integration of Comscore's entire contextual Activation suite into Viant's advertising software, Adelphic®. The contextual-based partnership enables Viant's advertisers to leverage Comscore's cookie-free targeting solutions, including brand protection, contextual relevance, keyword targeti
Jun 15, 2021 07:00 am ET
Comscore Announces Exclusive Multiyear TV Measurement Deal with Global Sports Marketing Agency Octagon
RESTON, Va., June 15, 2021 /PRNewswire/ -- Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced that Octagon, the world's leading marketing and talent-management agency in sports, has signed a multiyear agreement to utilize Comscore's TV data for planning, buying and measurement. Under the agreement, Comscore will be the retained provider of U.S. television intelligence to Octagon, helping to inform decisions for their clients on TV rights, branded content engagements and marketing opportunities.
Jun 10, 2021 08:05 am ET
Comscore Box Office Intelligence Shows 83% of Movie Theaters Are Now Open Worldwide
RESTON, Va., June 10, 2021 /PRNewswire/ -- Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, is excited to share very positive news for the movies industry: for the first time since the COVID-19 pandemic began, more than 83% of movie theater locations are now open and safely welcoming enthusiastic fans back to the bigger than life big screen experience that only the movie theater can provide.
Jun 09, 2021 09:05 am ET
WarnerMedia Joins Comscore's National Addressable TV Measurement Trials
RESTON, Va., June 9, 2021 /PRNewswire/ -- Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced that WarnerMedia is the first national programmer to formally participate in Comscore's National Addressable TV programmer trials. Starting in late 2020, WarnerMedia has executed national addressable campaigns across multiple MVPD platforms, with detailed aggregated measurement powered by Comscore.
Feb 25, 2021 12:00 am ET
Comscore Expands Cookie-Free Audience Targeting Solutions for Europe, Adding B2B-Based Predictive Audiences
RESTON, Va., Feb. 25, 2021 /PRNewswire/ -- Comscore (NASDAQ: SCOR) is excited to announce the expansion of its Predictive Audiences capabilities across even more European markets, in addition to the current capabilities available in the UK and Germany. This first of its kind GDPR-friendly, cookie-free targeting capability enables advertisers to reach audiences based on granular consumer behaviors through privacy-friendly contextual signals based on B2B data.
Feb 24, 2021 05:45 am ET
Comscore Announces New Agreement with DECAL for Premium Video Measurement
RESTON, Va., Feb. 24, 2021 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced an agreement to provide DECAL, a newly-launched home entertainment distribution company, with Comscore's industry-leading census-level video-on-demand (VOD) measurement.
Feb 23, 2021 05:45 am ET
Comscore Continues Measurement Innovation with New US Patent for CTV, OTT and Video Ad Effectiveness
RESTON, Va., Feb. 23, 2021 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced that the US Patent and Trademark Office (USPTO) has granted it a patent on its "System and Method for Analyzing the Effectiveness of Content Advertisements".
Feb 22, 2021 07:00 am ET
dentsu Media to use Comscore for Local Television in 2021
RESTON, Va., Feb. 22, 2021 /PRNewswire/ -- Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced that dentsu Media will expand its long-standing partnership with Comscore, adding dentsu's M1 advanced audiences platform to its local market agreement.
Feb 19, 2021 05:45 am ET
Victory Channel Selects Comscore for its National Television Measurement
RESTON, Va., Feb. 19, 2021 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media, today announced that it has signed a new agreement with LightQuest Media, Inc., which is the agency of record for Victory Channel, a national network that is the media outreach of Kenneth Copeland Ministries. Under the agreement, LightQuest Media and Victory Channel will now have access to Comscore's granular advanced audience information – contained in Comscore's industry-leading TV Essentials (TVE) solution – to support its mission of serving the leading voi
Feb 18, 2021 09:00 am ET
Comscore Reports TV Viewing Engagement for Week Ending February 7, 2021
RESTON, Va., Feb. 18, 2021 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced the top broadcast and cable television programs for viewer engagement for the week ending February 7, 2021.
Feb 18, 2021 05:45 am ET
Comscore and MediaMath Partner in LATAM to Launch Programmatic Contextual Targeting for Connected TV, Mobile and Desktop
RESTON, Va., Feb. 18, 2021 /PRNewswire/ -- Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, and MediaMath, the acclaimed independent advertising technology company for leading brands and agencies, recently announced that they have partnered to launch a connected TV (CTV), video, mobile and desktop contextual targeting solution available now in Latin America using MediaMath's demand-side platform.
Feb 16, 2021 10:30 am ET
Comscore Inks New Agreement with SHINEZ.io for Digital Audience Measurement
RESTON, Va., Feb. 16, 2021 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced an agreement to provide SHINEZ.io, a storytelling platform that distributes entertaining and engaging stories across social media and the open web, with Comscore's industry-leading digital audience measurement.
Feb 12, 2021 05:45 am ET
Comscore Announces Agreement with "Game Time with Boomer Esiason" Producer for Local Television Measurement
RESTON, Va., Feb. 12, 2021 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced an agreement to provide JOY-CPW, Inc., the producer of "Game Time with Boomer Esiason" with Comscore's industry-leading local TV measurement currency across all 210 Comscore Television Markets.
Feb 11, 2021 05:45 am ET
Comscore Reports TV Viewing Engagement for Week Ending January 31, 2021
RESTON, Va., Feb. 11, 2021 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced the top broadcast and cable television programs for viewer engagement for the week ending January 31, 2021.
Feb 10, 2021 05:45 am ET
Comscore Announces Renewal Agreement with Ellis Communications for Local Television Measurement
RESTON, Va., Feb. 10, 2021 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced a renewal agreement with Ellis Communications' KDOC-TV in Los Angeles. Under the terms of the agreement, Ellis will continue to utilize Comscore's industry-leading local TV measurement currency and its advanced audiences.
Feb 08, 2021 05:53 am ET
Comscore and Hive Analyze Marketers' Game Plans for Connecting with their Audiences in Super Bowl LV
RESTON, Va., Feb. 8, 2021 /PRNewswire/ -- Don't let the box score fool you. Tom Brady may have won another ring, but Super Bowl LV was hardly a replay for the brands who did (and didn't) invest in commercials and sponsorships for the big game. For the first time, Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, joined forces with Hive, a leading provider of enterprise AI solutions, to analyze marketing within and around TV advertising's biggest day.
Feb 05, 2021 07:30 am ET
Comscore Chief Revenue Officer Carol Hinnant to Speak at California Cable and Telecommunications Association Winter Board Meeting
RESTON, Va., Feb. 5, 2021 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced that Carol Hinnant, Chief Revenue Officer, Comscore, will be featured as a panelist at The California Cable and Telecommunications Association's (CCTA) 2021 Winter Board Meeting. Hinnant will join other industry leaders for a discussion on Thursday, February 10, 2021 at 10:15am PT.
Feb 04, 2021 07:00 am ET
Comscore Reports TV Viewing Engagement for Week Ending January 24, 2021
RESTON, Va., Feb. 4, 2021 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced the top broadcast and cable television programs for viewer engagement for the week ending January 24, 2021.
Feb 04, 2021 03:00 am ET
Comscore Brings Cookie-Free Connected TV (CTV) Audience Targeting to Europe with Predictive Audiences
RESTON, Va., Feb. 4, 2021 /PRNewswire/ -- Comscore (NASDAQ: SCOR) is excited to announce the expansion of Predictive Audiences – the industry's first cookie-free, GDPR-friendly targeting capability that enables advertisers to reach audiences based on granular CTV viewership behavior through privacy-friendly contextual signals – starting with the UK and Germany markets.
Feb 03, 2021 10:00 am ET
Comscore and Ipsos Join Forces for Audience Measurement in Mexico
RESTON, Va., Feb. 3, 2021 /PRNewswire/ -- Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced a new agreement with Ipsos to begin delivering enhanced measurement solutions for the Mexican market. With a deep understanding of the local audience and with strong track records for creating solutions tailored to the needs of specific regions, the companies are now jointly poised to define the future of cross-media measurement in Mexico.
Feb 02, 2021 10:00 am ET
Comscore Finds Online Food Delivery Surge Driving Growth in Digital Payment Usage
RESTON, Va., Feb. 2, 2021 /PRNewswire/ -- New research from Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, found digital payments usage in the United States increased as consumers turned to online food delivery services amid the COVID-19 pandemic.  
Feb 01, 2021 02:00 pm ET
Comscore Chief Product Officer David Algranati to Speak at Coalition for Innovative Media Measurement Summit
RESTON, Va., Feb. 1, 2021 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, is excited to announce that Dr. David Algranati, Chief Product Officer, Comscore, will be featured at the Coalition for Innovative Media Measurement's (CIMM) 10th Annual Cross-Platform Video Measurement and Data Summit. Algranati will join other leading voices for a panel discussion this Thursday, February 4, 2021 at 12:10pm ET.
Jan 28, 2021 05:45 am ET
Comscore Releases TV Viewing Engagement Rankings for Week Ending January 17, 2021
RESTON, Va., Jan. 28, 2021 /PRNewswire/ -- Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today released the top broadcast and cable television programs for viewer engagement for the week ending January 17, 2021.
Jan 27, 2021 05:45 am ET
Comscore and Dailymotion Extend Longstanding Cooperation
RESTON, Va., Jan. 27, 2021 /PRNewswire/ -- Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced a long-term renewal agreement with Dailymotion, the global video streaming platform. Under the terms of the agreement, Comscore will continue to provide digital measurement across Dailymotion's full international footprint across almost 20 countries.
Jan 26, 2021 05:45 am ET
Strong Automotive Merchandising Partners with Comscore Exclusively for Local Television Measurement
RESTON, Va., Jan. 26, 2021 /PRNewswire/ -- Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced that full-service automotive advertising agency Strong Automotive Merchandising will be using its census-representative TV measurement at the local level. The new agreement includes Comscore's automotive advanced audiences.
Jan 25, 2021 08:15 am ET
Comscore to Launch New Cross-Platform Movie Measurement Solution
RESTON, Va., Jan. 25, 2021 /PRNewswire/ -- Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced  Comscore Movies Everywhere, the next generation of cross-screen measurement that will deliver daily reporting for sales regardless of release windows and platform. This will include a new reporting system to track box office movies performance across all platforms.
Jan 22, 2021 05:45 am ET
Comscore Finds Significant Growth in In-Home Data Usage Throughout Pandemic
RESTON, Va., Jan. 22, 2021 /PRNewswire/ -- As millions of Americans sheltered in place and shifted to working from home and remote learning during the COVID-19 pandemic, ongoing research from Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, found that overall in-home data usage levels throughout 2020 remained significantly higher than in 2019.
Jan 20, 2021 11:30 am ET
Comscore Reports TV Viewing Engagement for Week Ending January 10, 2021
RESTON, Va., Jan. 20, 2021 /PRNewswire/ -- Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced the top broadcast and cable television programs for viewer engagement for the week ending January 10, 2021.
Jan 15, 2021 08:15 am ET
Comscore Announces Global Box Office Totals For 2020
RESTON, Va., Jan. 15, 2021 /PRNewswire/ -- New information from Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, shows how a combination of a well-managed pandemic response coupled with strong local product has led to a strong theatrical recovery in many countries around the globe. Though as expected the results were much lower than in a traditional year, the $12.2 billion global revenue in theaters demonstrates that with careful planning, adherence to local health regulations and must-see content, studios and exhibitors found a pat
Jan 12, 2021 05:45 am ET
Comscore and Frameplay Launch Brand Lift Survey Series to Better Understand Intrinsic In-Game Advertising Performance
RESTON, Va., Jan. 12, 2021 /PRNewswire/ -- Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced it has completed the first of a series of brand lift surveys in partnership with Frameplay, a leading global intrinsic in-game advertising company. Focusing on the intrinsic in-game advertising category, the new brand lift survey series is designed to study and highlight the value of this highly lucrative and emerging advertising space and the enhanced creative standards brought forth by Frameplay's capabilities.  In the kicko
Jan 11, 2021 07:45 am ET
Comscore and IHS Markit, PlaceIQ, and TransUnion Launch First Cookie-Free Audience Targeting Solution at Scale
RESTON, Va., Jan. 11, 2021 /PRNewswire/ -- With third-party cookie deprecation fast approaching, advertisers need bold new solutions to ensure their campaigns continue to reach the right audiences without interruption. As a trusted partner for planning, transacting and evaluating media across platforms, Comscore (NASDAQ: SCOR) is excited to launch Predictive Audiences – the industry's first cookie-free targeting capability that enables advertisers to reach audiences based on granular consumer behavior through privacy-friendly contextual signals. The new solution, which delivers scale and pre
Jan 07, 2021 05:30 pm ET
Comscore Announces Strategic Investment by Charter Communications, Qurate Retail and Cerberus
RESTON, Va., Jan. 7, 2021 /PRNewswire/ -- Comscore, Inc. (Nasdaq: SCOR) ("Comscore" or the "Company"), a trusted partner for planning, transacting and evaluating media across platforms, today announced investments from Charter Communications, Inc. (together with its affiliates, "Charter"), Qurate Retail, Inc. ("Qurate") and an affiliate of Cerberus Capital Management, L.P. ("Cerberus"). Specifically, Charter, Qurate and Cerberus each will make a cash investment in exchange for shares of convertible preferred stock (the "Investment," as more fully described below). Proceeds from the Investmen
Dec 18, 2020 05:45 am ET
Comscore Sees Record Online Spending Across 'Big 3' Holiday Shopping Days
RESTON, Va., Dec. 18, 2020 /PRNewswire/ -- As consumers increasingly turned to online shopping this holiday season, ongoing research from Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, found that online spending across Thanksgiving, Black Friday and Cyber Monday (the 'Big 3' holiday shopping days), reached record levels in 2020. Total online consumer spending exceeded $22 billion, an increase of 25% compared to 2019.
Dec 10, 2020 08:00 am ET
Comscore Finds Consumers' Pre-Thanksgiving Interest in Online Retail Overshadowed Black Friday
RESTON, Va., Dec. 10, 2020 /PRNewswire/ -- Amid the continuing COVID-19 pandemic, new research from Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, found that more U.S. consumers are flocking to online retail for their holiday shopping than ever before: year-over-year visitation to retail websites during the week of Thanksgiving in 2020 (Monday, November 23 through Sunday, November 29) was up 22% compared to Thanksgiving week in 2019 (Monday, November 25 through Sunday, December 1).
Dec 10, 2020 05:45 am ET
Comscore Renews Agreement with TEGNA Inc.
RESTON, Va., Dec. 10, 2020 /PRNewswire/ -- Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced a renewal agreement with TEGNA Inc. (NYSE: TGNA), a local news leader with 64 stations in 51 markets. Under the terms of the agreement, TEGNA will expand its local television and digital measurement partnership with Comscore to include 22 total markets, with Comscore's local television currency serving as its exclusive selling and posting currency in 18 local markets.
Dec 09, 2020 05:45 am ET
Comscore Uncovers Record Online Spending for Home Furnishings and Remodeling
RESTON, Va., Dec. 9, 2020 /PRNewswire/ -- With the holiday shopping season well underway, new research from Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, found that site visitation and spending in the home goods category reached record levels in Q2 2020, with elevated engagement extending into Q3 of 2020. The rise in online shopping activity suggests retailers can capitalize on consumers' continuing interest in upgrading their homes by retailers maximizing their e-commerce efforts during the final month of 2020, which typically se
Dec 07, 2020 05:45 am ET
Comscore Announces Renewal and Expansion with Gray Television for Local TV Measurement
RESTON, Va., Dec. 7, 2020 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced a renewal and expansion agreement with Gray Television that will see Gray using Comscore's measurement services for the vast majority of its market footprint representing approximately 19 percent of all US television households.
Dec 03, 2020 05:45 am ET
Comscore and MediaMath Partner to Launch Connected TV and Livestreaming Programmatic Contextual Targeting
RESTON, Va., Dec. 3, 2020 /PRNewswire/ -- Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, and MediaMath, acclaimed independent advertising technology company for leading brands and agencies, today announced they have partnered to launch a connected TV (CTV) and video contextual targeting solution for the open exchange programmatic landscape available now globally in MediaMath's demand-side platform.
Dec 02, 2020 07:30 am ET
Comscore to Share Best Practices for Building an Outstanding Employee Learning Strategy in Upcoming Skillsoft Webinar
RESTON, Va., Dec. 2, 2020 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced that Beth Teixeira, Director of Learning and Development, Comscore, will participate in an upcoming webinar titled "3000% ROI: Tips for a Winning Tech Skills Strategy", on December 10, 2020 at 10am ET organized by Skillsoft, a provider of digital learning, training, and talent solutions that help organizations unleash their edge.
Dec 01, 2020 05:45 am ET
Comscore Privacy Counsel Alyra Liriano Awarded CIPP/E Certification
RESTON, Va., Dec. 1, 2020 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, is pleased to announce that Alyra Liriano, Counsel, Privacy and Compliance, Comscore, has earned the American National Standards Institute (ANSI)-accredited Certified Information Privacy Professional/Europe (CIPP/E) credential through the International Association of Privacy Professionals (IAPP).
Nov 23, 2020 05:45 am ET
Comscore Announces New Agreement with Anzu for Mobile In-Game Audience Measurement of Display and Video
RESTON, Va., Nov. 23, 2020 /PRNewswire/ -- Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced a new agreement to provide Anzu, the world's in-game advertising leader, with Comscore's industry-leading Validated Campaign Essentials™ (VCE®) and Comscore Brand Survey Lift™ solutions for mobile campaigns.
Nov 19, 2020 05:45 am ET
Comscore Continues Digital Measurement Innovation with New US Patent for Fraudulent Traffic Detection
RESTON, Va., Nov. 19, 2020 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced that the US Patent and Trademark Office (USPTO) has granted its patent on "Fraudulent Traffic Detection and Estimation".
Nov 18, 2020 05:45 am ET
Comscore Research Captures Evolving Consumer Mobile Behavior
RESTON, Va., Nov. 18, 2020 /PRNewswire/ -- As consumers around the world spend more time online, new research from Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, reveals increasing engagement levels on mobile devices as online categories affected by the COVID-19 pandemic begin to recover and digital video consumption rises. 
Nov 17, 2020 05:45 am ET
Comscore's Chief Privacy Officer to be Featured on International Association of Privacy Professionals' Women Leading Privacy Panel
RESTON, Va., Nov. 17, 2020 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, is thrilled to announce that Veronica Torres, Chief Privacy Officer, Comscore, will speak on the 'Women Leading Privacy Teams' panel on November 20, 2020 at 12pm ET. 
Nov 16, 2020 05:45 am ET
Comscore Partners with STRONG Technical Services for Theatre Device Monitoring
RESTON, Va., Nov. 16, 2020 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced a partnership with Ballantyne Strong, Inc.'s (NYSE American: BTN) subsidiary STRONG Technical Services, a leader in projection equipment sales, engineering, and services, for enhanced detailed device monitoring in Comscore's Enterprise Web™.
Nov 10, 2020 11:24 am ET
Pinnacle Advertising Partners with Comscore for Local and National Television Measurement
RESTON, Va., Nov. 10, 2020 /PRNewswire/ -- Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced that full-service marketing agency Pinnacle Advertising will be using its census-representative TV measurement at both the local and national level. The new agreement includes Comscore's automotive advanced audiences.
Nov 09, 2020 03:05 pm ET
Comscore Provides Update on Strategic Alternatives Review Process
RESTON, Va., Nov. 9, 2020 /PRNewswire/ -- Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today provided an update regarding its review of strategic alternatives announced last year. Comscore's board of directors and management, supported by its legal and financial advisors, have conducted a thorough and deliberate review process.
Nov 09, 2020 03:05 pm ET
Comscore Reports Third Quarter 2020 Results
RESTON, Va., Nov. 9, 2020 /PRNewswire/ -- Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today reported financial results for the quarter ended September 30, 2020.
Nov 02, 2020 11:00 am ET
Comscore Inks Preferred Agreement with Marcus Theatres® for Next Generation Theatre Management
RESTON, Va., Nov. 2, 2020 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced a multi-year agreement to provide Marcus Theatres®, a division of The Marcus Corporation (NYSE:MCS) and the fourth largest theatre circuit in the United States, with Comscore's next generation theatre and circuit management solutions.
Nov 02, 2020 05:45 am ET
Comscore Inks Preferred Agreement with Marcus Theatres® for Next Generation Theatre Management
RESTON, Va., Nov. 2, 2020 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced a multi-year agreement to provide Marcus Theatres®, a division of The Marcus Corporation (NYSE:MCS) and the fourth largest theatre circuit in the United States, with Comscore's next generation theatre and circuit management solutions.
Oct 29, 2020 04:05 pm ET
Comscore to Announce Third Quarter 2020 Financial Results
RESTON, Va., Oct. 29, 2020 /PRNewswire/ -- Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced it plans to hold a conference call on Monday, November 9th  at 5:00 p.m. ET to discuss its financial results for the quarter ended September 30, 2020.
Oct 29, 2020 06:45 am ET
Comscore to Present 2020 Global State of Mobile Webinar
RESTON, Va., Oct. 29, 2020 /PRNewswire/ -- As consumers continue to spend a majority of their time online on mobile devices, the way that they engage with apps and content has changed. Against these shifting behaviors, Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, is excited to present the 2020 "Global State of Mobile" webinar on November 10, 2020 at 2pm ET.
Oct 28, 2020 06:45 am ET
Comscore General Manager of Activation to Discuss Future of Brand Safety at Virtual Brand Safety Summit
RESTON, Va., Oct. 28, 2020 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, is excited to share that Rachel Gantz, General Manager, Activation Services, Comscore will be speaking at The 614 Group's Virtual Brand Safety Summit New York on November 2, 2020 at 11:30am ET.At a time when it has never been more important for the global community of brand safety leaders to come together, Gantz will join industry experts on brand safety, advertising fraud, measurement, contextual advertising, and consumer data protection. Dur
Oct 26, 2020 09:36 am ET
Comscore Announces Advancements in Cross-Screen Media Measurement
RESTON, Va., Oct. 26, 2020 /PRNewswire/ -- As Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms is on the precipice of entering its second decade of delivering groundbreaking census-representative TV measurement, the company is excited to reveal its comprehensive vision and product innovation that will shape the next generation of audience and advertising measurement.
Oct 26, 2020 08:45 am ET
Comscore Research Finds Audiences Getting More Comfortable with Movie Theater Experience
RESTON, Va., Oct. 26, 2020 /PRNewswire/ -- A new survey of U.S. moviegoers from Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, found that audiences are feeling more confident heading to the theater thanks to the expansive safety procedures implemented by exhibitors. The survey results, captured in conjunction with Screen Engine/ASI, demonstrate another positive indicator for the global theatrical industry's road to recovery.
Oct 22, 2020 06:45 am ET
Comscore Introduces Global Verified Contextual Private Marketplaces (PMPs) for Connected TV and Video Advertising
RESTON, Va., Oct. 22, 2020 /PRNewswire/ -- Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced that its advanced brand safety and contextual categorization segments for Connected TV (CTV) and premium video are now available for global application. Comscore launched the capability earlier this year for U.S. clients and is now expanding to more geographic regions to meet industry demands for privacy-safe, cookieless contextual targeting.
Oct 21, 2020 06:45 am ET
Comscore Chief Commercial Officer Chris Wilson to Participate in BIA Webinar on Future of OTT
RESTON, Va., Oct. 21, 2020 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, is excited to announce that Chris Wilson, Chief Commercial Officer, Comscore, will participate in BIA Advisory Services' OTT Ecosystem Players Discuss Market Directions webinar on October 27, 2020 at 2pm ET.
Oct 20, 2020 06:45 am ET
Comscore Uncovers Significant Rise in Digital Consumer Spending in State of Retail Report
RESTON, Va., Oct. 20, 2020 /PRNewswire/ -- The COVID-19 pandemic has significantly changed consumer behavior, forcing retailers to navigate a new era of retail and e-commerce habits as an unprecedented holiday shopping season quickly approaches. Against this changing landscape, Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, is thrilled to release its in-depth 2020 State of Retail report.
Oct 19, 2020 06:45 am ET
Comscore Senior Vice President John Bulgrin to Discuss Future of OTT at Advertising Research Foundation's OTTxScience 2020 Virtual Event
RESTON, Va., Oct. 19, 2020 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, is excited to share that John Bulgrin, Senior Vice President, Commercial, will be speaking at the Advertising Research Foundation's (ARF) OTTxScience 2020 event on October 28, 2020.
Oct 14, 2020 01:30 pm ET
Comscore Privacy Counsel Appointed Deputy Regional President of Hispanic National Bar Association's New York Region
RESTON, Va., Oct. 14, 2020 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, is proud to announce that Alyra Liriano, Counsel, Privacy and Compliance, Comscore, has been appointed Deputy Regional President of the New York region of the Hispanic National Bar Association (HNBA).
Oct 13, 2020 08:30 am ET
Comscore Finds Indications of Automotive Industry Rebound as Shoppers Adapt During the COVID-19 Pandemic
RESTON, Va., Oct. 13, 2020 /PRNewswire/ -- In response to the COVID-19 pandemic, consumer vehicle shopping habits have shifted. While online new vehicle shopper interest has rebounded from  its lowest point during the pandemic, new vehicle sales have been slower to recover. That's according to the latest research from Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, which found that there are signs of steady, but cautious, renewed consumer interest in new vehicles.
Aug 06, 2020 10:00 am ET
Comscore Introduces Brand Safety Options to Combat Misinformation
RESTON, Va., Aug. 6, 2020 /PRNewswire/ -- As the U.S. 2020 election season brings a likely proliferation of misleading and inaccurate information, both brands and political campaigns are seeking new tools to combat the threat posed by news that lacks credibility. To meet this critical need, Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media, has launched powerful new brand safety options that will better enable advertisers of all stripes to avoid appearing alongside misinformation, while allowing advertisers to confidently place ads on high quality, lea
Aug 04, 2020 08:00 am ET
Comscore Unveils New and Improved Customer Experience Across its Movies Reporting and Analytics Suite
RESTON, Va., Aug. 4, 2020 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, is excited to unveil a series of foundational product updates to its superior movies reporting and analytics suite. The new enhancements deliver a more agile and powerful experience for users and highlight Comscore's ongoing innovation to meet the industry's evolving needs.
Jul 30, 2020 08:00 am ET
Comscore Finds Increased In-Home Data Usage in U.S. Amid Global Pandemic
RESTON, Va., July 30, 2020 /PRNewswire/ -- During the COVID-19 pandemic, in-home device usage surged in the United States as millions of Americans complied with stay-at-home orders. Continued research from Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, shows that, while the gap is beginning to shrink, average 2020 in-home data usage levels remain higher than 2019 levels.
Jul 29, 2020 08:05 am ET
Comscore Signs Agreement with B.A.S.S., LLC for Digital Audience and Custom TV Measurement
RESTON, Va., July 29, 2020 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media, today announced an agreement to provide B.A.S.S., LLC, the worldwide authority on bass fishing and creator of the beloved Bassmaster stable of content, with Comscore's industry-leading digital audience and television measurement. The agreement includes Comscore's Media Metrix® Multi-Platform, which combines consumers' desktop and mobile behavior with advanced audience information to drive relevant advertising opportunities, as well as custom reporting derived
Jul 28, 2020 04:05 pm ET
Comscore to Announce Second Quarter 2020 Financial Results
RESTON, Va., July 28, 2020 /PRNewswire/ -- Comscore, Inc. (Nasdaq: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced it plans to hold a conference call on Monday, August 10th  at 5:00 p.m. ET to discuss its financial results for the quarter ended June 30, 2020.
Jul 28, 2020 11:00 am ET
Comscore Continues Privacy-Focused Product Innovation with New US Patent for Protecting Consumer Privacy
RESTON, Va., July 28, 2020 /PRNewswire/ -- In today's rapidly-evolving media landscape, advertisers need superior solutions that offer effective audience measurement while meeting consumer privacy expectations. That's why Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, is proud to announce that the U.S. Patent and Trademark Office has granted its patent on "Protecting User Privacy During Collection of Demographics Census Data."
Jul 27, 2020 08:00 am ET
Comscore Captures Remarkable Shifts in Esports, Gaming and Livestreaming Behaviors with 2020 'State of Gaming' Report
RESTON, Va., June 27, 2020 /PRNewswire/ -- In 2020, there have been remarkable shifts in esports, gaming and livestreaming behaviors. That is why Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, is thrilled to release its in-depth 2020 State of Gaming report.
Jul 22, 2020 08:00 am ET
Comscore Finds Consumers Shifting Focus to Sports and Outdoor Activities as Travel and Events Remain Largely Paused
RESTON, Va., July 22, 2020 /PRNewswire/ -- Spending and engagement across the retail sector continues to fluctuate across categories as millions of Americans remain at home during the COVID-19 pandemic. That's according to new research from Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, which shows consumers are shifting discretionary spending away from typical summer travel and ticketed events and focusing instead on family-oriented outdoor activities.
Jul 15, 2020 08:00 am ET
Comscore Research Captures Transformative Reach of Collaboration Software During Pandemic
RESTON, Va., July 15, 2020 /PRNewswire/ -- As companies across the U.S. assess a potential return to office environments amid the continuing COVID-19 pandemic, new research from Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, reveals the extraordinary engagement levels of conferencing and collaboration tools that fueled the country's work-from-home experiment over the past several months.
Jul 13, 2020 10:00 am ET
Consumer Engagement with Travel Sites Dips with Resurgence of COVID-19 Cases
RESTON, Va., July 13, 2020 /PRNewswire/ -- As COVID-19 cases began to rise following state reopenings in June 2020, new research from Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, found that consumer engagement on travel-related websites also began to decline, signaling that consumers are still wary of traveling during the pandemic.
Jul 09, 2020 08:00 am ET
Comscore Announces Renewal of Agreement with Cinedigm for OnDemand Essentials
RESTON, Va., July 9, 2020 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced a renewal of its agreement to provide Cinedigm (NASDAQ: CIDM) with continued census-level video-on-demand (VOD) measurement for Cinedigm's transactional on-demand offerings.
Jul 08, 2020 08:00 am ET
Comscore Research Finds Increased Audio Streaming During Coronavirus Pandemic
RESTON, Va., July 8, 2020 /PRNewswire/ -- As at-home streaming activity saw an immediate uptick during the first stay-at-home orders (mid-March 2020), new research from Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, shows home audio streaming usage increased sharply beginning in early April 2020 and continued to rise through mid-June 2020. According to Comscore's Total Home Panel, from the week of December 30, 2019 to the week of June 15, 2020, total average daily audio streaming hours increased 32 percent.
Jul 02, 2020 03:00 pm ET
Comscore Finds Video on Demand Transactions Peaked in April 2020
RESTON, Va., July 2, 2020 /PRNewswire/ -- New research from Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, shows a continued year-over-year (YOY) increase in video on demand (VOD) transactions as millions of Americans seek entertainment during the COVID-19 pandemic. However, overall consumption for May 2020 declined compared to the previous month, suggesting that consumption may be gradually returning to pre-pandemic levels.
Jun 29, 2020 10:30 am ET
Veteran Comscore Television Executive Steve Walsh Elected to Florida Association of Broadcasters' Board of Directors
RESTON, Va., June 29, 2020 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, is proud to announce today that Comscore TV executive Steve Walsh has been appointed as an Associate Member of the Florida Association of Broadcasters' (FAB) Board of Directors. In this new role, Walsh will join a group of distinguished industry leaders to advise and guide the FAB's member Television and Radio stations as they chart their paths towards continued growth, profitability and community service in today's environment of economic and
Jun 26, 2020 08:30 am ET
Comscore to Present State of Gaming Webinar on Esports, Gaming and Livestreaming Behaviors
RESTON, Va., June 26, 2020 /PRNewswire/ -- In 2020, there have been remarkable shifts in esports, gaming and livestreaming behaviors. That is why Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, is excited to present its 2020 State of Gaming webinar on July 15, 2020 at 2 p.m. EDT.
Jun 25, 2020 12:06 pm ET
New Comscore Research Examines the Future of Privacy-Safe Measurement
RESTON, Va., June 25, 2020 /PRNewswire/ -- In an increasingly data privacy-driven world, marketers are challenged to ensure the success of their campaigns while respecting consumers' privacy and maintaining consumer trust. Against this changing privacy backdrop, Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, is excited to announce the release of its 2020 "Future of Measurement in a Cookieless World" whitepaper. This report examines present-day data collection methods and explores Comscore's current and future initiatives for transi
Jun 24, 2020 12:00 pm ET
Comscore Releases 2020 'State of OTT' Report Examining OTT Consumption Across CTV, Ad-Supported Services, And More
RESTON, Va., June 24, 2020 /PRNewswire/ -- The over-the-top (OTT) landscape in 2020 is rapidly changing due to the growth of OTT services, content and devices as well as the effect of the COVID-19 pandemic on consumer behavior. Amidst this evolving landscape, Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, is thrilled to release its 2020 'State of OTT' report.
Jun 23, 2020 04:05 pm ET
Comscore Research Shows Increased Consumer Interest in Online Vehicle Shopping and At-Home Delivery as Industry Continues to Recover
RESTON, Va., June 23, 2020 /PRNewswire/ -- New research from Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, finds a modest recovery in the automotive industry is ongoing, as market shoppers and sales continue to rise and automakers launch fully digital vehicle shopping and delivery services.
Jun 18, 2020 08:00 am ET
Comscore and Rockfleet Broadcasting Announce Renewal Agreement for Television Measurement
RESTON, Va., June 18, 2020 /PRNewswire/ -- Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced a renewal agreement to provide Rockfleet Broadcasting with continued TV measurement in the Bangor, ME and Wausau, WI markets.

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