Canada NewsWire
NEW BRUNSWICK, N.J. and MONTREAL, Sept. 30, 2019
Prestigious Journals and Public Figures Turning to Engagement Labs for Data, Expertise
NEW BRUNSWICK, N.J. and MONTREAL, Sept. 30, 2019 /CNW/ -- Since the launch of Engagement Labs' (TSXV: EL) TotalSocial® platform in 2016, it has been leading the social data and analytics space in innovation with its unique data and methodology. Today, the Company announced that TotalSocial this year surpassed 1,500 company and author citations in books and academic publications including a comprehensive article in the MIT Sloan Management Review. These citations and the roster of Fortune 500 clients are further proof that the marketplace and industry experts value the TotalSocial platform.
According to Google Scholar, the most frequently cited books and articles based on Engagement Labs data and expertise include:
Publications citing the Company's expertise or data include the NY Times, Wall Street Journal, Journal of Consumer Marketing, Marketing Science, Proceedings of the National Academy of Sciences, the Journal of Interactive Advertising, and the Journal of Product & Brand Management. The Company and TotalSocial data and analytics are often cited by industry experts including Hillary Clinton's bestseller "What Happened."
"We're proud that TotalSocial has become the go-to data source for thought leaders interested in how social influence occurs in the consumer marketplace," said CEO Ed Keller. "We've made our data and expertise accessible to the academic community, and public figures."
About Engagement Labs
Engagement Labs (TSXV: EL) is an industry-leading data and analytics firm that provides social intelligence for Fortune 500 brands and companies.
To learn more visit www.engagementlabs.com
Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.
For media inquiries please contact:
Vanessa Lontoc / Ed Keller, CEO
Engagement Labs
[email protected] / [email protected]
SOURCE Engagement Labs
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