CHICAGO, Feb. 21, 2023 (GLOBE NEWSWIRE) -- TransUnion (NYSE: TRU) announced today the rebranding of its global lines of business solutions. Rolling out first in the U.S., the enterprise initiative organizes thousands of existing B2B products into seven solution lines, defined by business need and unified by a promise to deliver a Tru™ picture of consumers – a robust, multi-layered and actionable view of each person, stewarded with care.
Through organic investment and the acquisitions of Neustar and Sontiq, TransUnion has built upon its expertise in consumer identity to expand beyond credit into fraud management, marketing solutions and communications.
“TransUnion’s rebrand clarifies our product offerings and better demonstrates our expertise in both our heritage and new markets, while also making it easier for customers to find what they need,” said Chris Cartwright, President and CEO of TransUnion. “It’s the next logical step in the company’s evolution. We can now offer more powerful consumer insights than ever before, allowing us to meet the needs of our customers in more ways, and at a much deeper level.”
TransUnion’s seven, newly organized global solutions lines include:
“Ultimately, we believe the rebrand will simplify our offerings and allow customers from disparate industries such as financial services and media and entertainment to easily navigate our product portfolio and capitalize on the Tru picture that TransUnion offers, no matter what the use case,” concluded Tim Martin, Chief Global Solutions Officer, TransUnion.
To learn more about the seven solution lines, please visit the newly re-designed TransUnion website at www.transunion.com/business.
About TransUnion (NYSE:TRU)
TransUnion is a global information and insights company with over 12,000 associates operating in more than 30 countries. We make trust possible by ensuring each person is reliably represented in the marketplace. We do this with a Tru™ picture of each person: an actionable view of consumers, stewarded with care. Through our acquisitions and technology investments we have developed innovative solutions that extend beyond our strong foundation in core credit into areas such as marketing, fraud, risk and advanced analytics. As a result, consumers and businesses can transact with confidence and achieve great things. We call this Information for Good® — and it leads to economic opportunity, great experiences and personal empowerment for millions of people around the world. http://www.transunion.com/business
Contact | Dave Blumberg | |
TransUnion | ||
[email protected] | ||
Telephone | 312-972-6646 |
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